Impact Receipt – ASKET: A Bold Step Towards Transparency in Fashion

In an era where sustainability and ethical production are becoming non-negotiable in the fashion industry, ASKET has taken a pioneering step with its Impact Receipt—a tool designed to provide consumers with a clear breakdown of the true environmental and social cost behind each purchase. To bring this concept to life visually, ASKET partnered with sub.stnc, a dynamic 3D and sound design studio known for its ability to translate complex ideas into compelling, accessible narratives.

The collaboration between ASKET and sub.stnc was a natural fit, driven by a shared vision for a more sustainable and transparent fashion industry. ASKET’s dedication to creating timeless, high-quality garments with minimal environmental impact resonates deeply with sub.stnc’s ethos. The Impact Receipt is a game-changer—it exposes the actual resource consumption behind each item, from water usage to carbon footprint, empowering consumers to make informed choices.

For sub.stnc, this project was more than just a design challenge; it was an opportunity to contribute to a movement that calls for accountability in fashion. Transparency in production is rare, and the Impact Receipt offers a blueprint that other brands should follow. By working together, ASKET and sub.stnc are setting a new standard, proving that honesty and sustainability can drive the future of fashion.

Creating an impactful visual representation of the Impact Receipt was not without its challenges. One of the biggest hurdles came with the water visuals. Initially, the team found that the imagery lacked depth and dimension. To solve this, sub.stnc devised a gradient backdrop transitioning from dark to light, enhancing the perception of depth and making the visuals more engaging.

Another unexpected challenge was the receipt itself. Early versions were met with feedback that they resembled toilet paper rather than a statement of sustainability. Refinements in texture and material representation ultimately led to a final version that accurately conveyed the message without distractions.

sub.stnc is more than just a design studio—it is a storytelling powerhouse dedicated to helping brands express their values through innovative design and technology. With a deep understanding of the transformative role of artificial intelligence in brand communication, sub.stnc empowers companies to move beyond mere transactions, fostering authentic connections with their audiences.

By partnering with forward-thinking brands like ASKET, sub.stnc continues to push the boundaries of what’s possible in digital storytelling. The Impact Receipt is just one example of how design can be leveraged to make sustainability not just an option but an expectation in the fashion industry. As consumers demand greater transparency, projects like this pave the way for a more responsible and ethical future.

Impact Receipt – ASKET: A Bold Step Towards Transparency in Fashion

In an era where sustainability and ethical production are becoming non-negotiable in the fashion industry, ASKET has taken a pioneering step with its Impact Receipt—a tool designed to provide consumers with a clear breakdown of the true environmental and social cost behind each purchase. To bring this concept to life visually, ASKET partnered with sub.stnc, a dynamic 3D and sound design studio known for its ability to translate complex ideas into compelling, accessible narratives.

The collaboration between ASKET and sub.stnc was a natural fit, driven by a shared vision for a more sustainable and transparent fashion industry. ASKET’s dedication to creating timeless, high-quality garments with minimal environmental impact resonates deeply with sub.stnc’s ethos. The Impact Receipt is a game-changer—it exposes the actual resource consumption behind each item, from water usage to carbon footprint, empowering consumers to make informed choices.

For sub.stnc, this project was more than just a design challenge; it was an opportunity to contribute to a movement that calls for accountability in fashion. Transparency in production is rare, and the Impact Receipt offers a blueprint that other brands should follow. By working together, ASKET and sub.stnc are setting a new standard, proving that honesty and sustainability can drive the future of fashion.

Creating an impactful visual representation of the Impact Receipt was not without its challenges. One of the biggest hurdles came with the water visuals. Initially, the team found that the imagery lacked depth and dimension. To solve this, sub.stnc devised a gradient backdrop transitioning from dark to light, enhancing the perception of depth and making the visuals more engaging.

Another unexpected challenge was the receipt itself. Early versions were met with feedback that they resembled toilet paper rather than a statement of sustainability. Refinements in texture and material representation ultimately led to a final version that accurately conveyed the message without distractions.

sub.stnc is more than just a design studio—it is a storytelling powerhouse dedicated to helping brands express their values through innovative design and technology. With a deep understanding of the transformative role of artificial intelligence in brand communication, sub.stnc empowers companies to move beyond mere transactions, fostering authentic connections with their audiences.

By partnering with forward-thinking brands like ASKET, sub.stnc continues to push the boundaries of what’s possible in digital storytelling. The Impact Receipt is just one example of how design can be leveraged to make sustainability not just an option but an expectation in the fashion industry. As consumers demand greater transparency, projects like this pave the way for a more responsible and ethical future.