In a competitive landscape filled with boutique distilleries and premium spirits, differentiation is key. Tomorrow Brand Studio embraced this challenge when developing the identity of Moksha Spice Of India Gin, a unique fusion of Indian inspiration and New Zealand craftsmanship. Moksha is not just another gin—it is bold, untamed, and full of character.
With a fierce flavor profile, it prowls the palate like a tiger, embodying the essence of adventure and breaking free from traditional spirit conventions. The brand experience was designed to engage all the senses, mirroring the vibrancy and sensory overload of India. A striking color palette and eastern-inspired typography establish an immediate connection to Indian culture, while custom illustrations bring to life a narrative set deep in the country’s jungles. Intricate detailing, inspired by traditional textiles and architecture, enhances the packaging and website, ensuring a seamless and immersive identity.
Tomorrow Brand Studio, a full-service creative agency specializing in branding, excels in crafting ambitious and purposeful brand experiences. With studios in Auckland and Christchurch, they collaborate with businesses in New Zealand and beyond to create brands that stand out through strategy, identity design, packaging, and digital storytelling. Through Moksha Spice Of India Gin, Tomorrow Brand Studio has successfully turned a spirit into a journey—an invitation to embrace adventure, awaken the senses, and indulge in a bold, unforgettable experience.
In a competitive landscape filled with boutique distilleries and premium spirits, differentiation is key. Tomorrow Brand Studio embraced this challenge when developing the identity of Moksha Spice Of India Gin, a unique fusion of Indian inspiration and New Zealand craftsmanship. Moksha is not just another gin—it is bold, untamed, and full of character.
With a fierce flavor profile, it prowls the palate like a tiger, embodying the essence of adventure and breaking free from traditional spirit conventions. The brand experience was designed to engage all the senses, mirroring the vibrancy and sensory overload of India. A striking color palette and eastern-inspired typography establish an immediate connection to Indian culture, while custom illustrations bring to life a narrative set deep in the country’s jungles. Intricate detailing, inspired by traditional textiles and architecture, enhances the packaging and website, ensuring a seamless and immersive identity.
Tomorrow Brand Studio, a full-service creative agency specializing in branding, excels in crafting ambitious and purposeful brand experiences. With studios in Auckland and Christchurch, they collaborate with businesses in New Zealand and beyond to create brands that stand out through strategy, identity design, packaging, and digital storytelling. Through Moksha Spice Of India Gin, Tomorrow Brand Studio has successfully turned a spirit into a journey—an invitation to embrace adventure, awaken the senses, and indulge in a bold, unforgettable experience.
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