Copa Dorada: Savoring the Spirit of the Atacama

Designed by Wikka

Copa Dorada is a premium coffee brand hailing from Atacama, Chile. Renowned for its freshly roasted beans, the brand embodies a free-spirited, genuine, and youthful ethos.

The brand identity draws heavily from the Atacama Desert, intertwining the concept of coffee as a daily empowering ritual. The corporate color red was selected, complemented by illustrations and graphics inspired by the desert’s flora and fauna. This combination seeks to reflect the authenticity and profound environmental connection at the heart of the brand.

Wikka is a small yet passionate creative studio known for its big ideas and strategic design thinking. They specialize in creative direction, branding, and digital experiences. With locations in Mexico and Barcelona, and over a decade of experience, they have worked with a diverse array of clients, from small initiatives to large corporations. However, their true inspiration comes from projects aimed at making a positive impact on the world. Wikka's mission is to help brands discover their voice and stand out in a visually demanding landscape. They are dedicated to delivering creative and effective solutions for every project, making it easier for brands to become irresistibly beloved by their customers.

Copa Dorada: Savoring the Spirit of the Atacama

Copa Dorada is a premium coffee brand hailing from Atacama, Chile. Renowned for its freshly roasted beans, the brand embodies a free-spirited, genuine, and youthful ethos.

The brand identity draws heavily from the Atacama Desert, intertwining the concept of coffee as a daily empowering ritual. The corporate color red was selected, complemented by illustrations and graphics inspired by the desert’s flora and fauna. This combination seeks to reflect the authenticity and profound environmental connection at the heart of the brand.

Wikka is a small yet passionate creative studio known for its big ideas and strategic design thinking. They specialize in creative direction, branding, and digital experiences. With locations in Mexico and Barcelona, and over a decade of experience, they have worked with a diverse array of clients, from small initiatives to large corporations. However, their true inspiration comes from projects aimed at making a positive impact on the world. Wikka's mission is to help brands discover their voice and stand out in a visually demanding landscape. They are dedicated to delivering creative and effective solutions for every project, making it easier for brands to become irresistibly beloved by their customers.