Ba'ndo's Creative Identities for MAD and REUNIK

Ba'ndo has recently taken on the exciting challenge of creating two distinct brand identities: REUNIK, a pioneering sustainable eyewear brand, and MAD, a vibrant digital news platform.  

For MAD, the mission was to craft a dynamic and adaptable design system that could reflect the platform's energetic and creative nature. Inspired by the motto, “Dynamic identity for a creative news platform,” Ba'ndo developed a layered and versatile identity system that captures the youthful, engaging spirit of MAD. The project’s success was rooted in the collaborative trust and creative freedom granted by the client, enabling Ba'ndo to bring the vision to life.  

MAD’s visual and conceptual identity was designed to position the platform as a hub for creative minds. The response has been overwhelmingly positive, resonating not only with its target audience but also earning recognition from the creative industry. This success was celebrated when the project was shortlisted for two categories at The Drum Awards this year, a significant milestone for Ba'ndo. 

For REUNIK, a forward-thinking Istanbul-based brand, Ba'ndo played a foundational role, shaping its identity from concept to completion. REUNIK stands out as a trailblazer in Türkiye, transforming old eyewear waste into stylish, sustainable new frames. This innovative approach bridges fashion and environmental responsibility, making REUNIK the first of its kind in the region. The brand identity seamlessly blends Istanbul’s rich cultural essence with a fresh, youthful ethos, embodying a planet-friendly perspective that appeals to a modern audience.

Ba'ndo is a brand transformation agency established in Istanbul in 2016, with an expanding footprint in London over the last two years. Creativity, intuition, and passion fuel their journey, all driven by an unwavering commitment to having fun. For Ba'ndo, fun is not just an extra—it’s the spark that gives meaning and emotion to every project, forming the foundation of impactful brand storytelling.  

Deeply rooted in sustainability, Ba'ndo strives to shape a future where purpose-driven brands pave the way for positive change. Their mission goes beyond designing brand identities—they create meaningful connections that inspire and endure.  

At the core of Ba'ndo’s studio is a creative lab, a nurturing space where their designers' diverse talents flourish. But their vision extends beyond their own team. They’ve built a thriving community where dialogue and collaboration are celebrated. Open to anyone passionate about design, this safe and inclusive space invites creatives to share ideas, challenge boundaries, and collectively elevate the art of design. Ba'ndo’s approach is about more than crafting brands; it’s about shaping a culture that redefines what’s possible in the world of design.

Ba'ndo's Creative Identities for MAD and REUNIK

Ba'ndo has recently taken on the exciting challenge of creating two distinct brand identities: REUNIK, a pioneering sustainable eyewear brand, and MAD, a vibrant digital news platform. 

For MAD, the mission was to craft a dynamic and adaptable design system that could reflect the platform's energetic and creative nature. Inspired by the motto, “Dynamic identity for a creative news platform,” Ba'ndo developed a layered and versatile identity system that captures the youthful, engaging spirit of MAD. The project’s success was rooted in the collaborative trust and creative freedom granted by the client, enabling Ba'ndo to bring the vision to life. 

MAD’s visual and conceptual identity was designed to position the platform as a hub for creative minds. The response has been overwhelmingly positive, resonating not only with its target audience but also earning recognition from the creative industry. This success was celebrated when the project was shortlisted for two categories at The Drum Awards this year, a significant milestone for Ba'ndo. 

For REUNIK, a forward-thinking Istanbul-based brand, Ba'ndo played a foundational role, shaping its identity from concept to completion. REUNIK stands out as a trailblazer in Türkiye, transforming old eyewear waste into stylish, sustainable new frames. This innovative approach bridges fashion and environmental responsibility, making REUNIK the first of its kind in the region. The brand identity seamlessly blends Istanbul’s rich cultural essence with a fresh, youthful ethos, embodying a planet-friendly perspective that appeals to a modern audience.

Ba'ndo is a brand transformation agency established in Istanbul in 2016, with an expanding footprint in London over the last two years. Creativity, intuition, and passion fuel their journey, all driven by an unwavering commitment to having fun. For Ba'ndo, fun is not just an extra—it’s the spark that gives meaning and emotion to every project, forming the foundation of impactful brand storytelling. 

Deeply rooted in sustainability, Ba'ndo strives to shape a future where purpose-driven brands pave the way for positive change. Their mission goes beyond designing brand identities—they create meaningful connections that inspire and endure. 

At the core of Ba'ndo’s studio is a creative lab, a nurturing space where their designers' diverse talents flourish. But their vision extends beyond their own team. They’ve built a thriving community where dialogue and collaboration are celebrated. Open to anyone passionate about design, this safe and inclusive space invites creatives to share ideas, challenge boundaries, and collectively elevate the art of design. Ba'ndo’s approach is about more than crafting brands; it’s about shaping a culture that redefines what’s possible in the world of design.