Sigin Label: A Fusion of Tradition and Modernity by Segnopulito

In 2024, Distillerie Peroni Maddalena @distillerieperonimaddalena launched Sigin, an innovative gin that represents a bold step forward in merging tradition with modernity. As the first installment in a series of annual releases, each with a distinct identity, Sigin is a tribute to the city of Brescia—the birthplace of the distillery and an enduring source of inspiration.

The visual identity of Sigin was developed to reflect freshness, vibrancy, and a contemporary aesthetic that sets it apart in the market. The color scheme employs a striking combination of complementary purple and yellow tones, creating a memorable and dynamic contrast. Beyond aesthetics, the label incorporates a subtle yet powerful tribute to Brescia: a topographic map and precise coordinates embedded in the background, reinforcing the deep connection between the product and its geographical and cultural roots.

Typography plays a fundamental role in Sigin’s visual appeal. The choice of a modern, bold, and playful font adds character and distinctiveness, ensuring that the gin is instantly recognizable. Every detail of the design has been thoughtfully curated to create an engaging and cohesive brand presence.

To enhance the overall experience, the packaging has been crafted with equal attention to detail. The outer cardboard box conveys a sense of craftsmanship, reflecting the values of authenticity and manual labor. This simple yet elegant exterior seamlessly integrates with the internal design, ensuring visual and conceptual continuity. Every element of Sigin’s packaging aligns with the brand’s mission: to deliver high-quality, aesthetically compelling products that tell a story.

At the heart of Sigin’s design is Segnopulito, a forward-thinking creative studio established in 2024. Founded by two passionate young designers, the studio was born from a desire to make a lasting impact in the world of design through innovation, experimentation, and a relentless pursuit of excellence.

Segnopulito thrives on collaboration, working with businesses across industries to bring fresh, effective design solutions to life. Their expertise spans various creative fields, including visual identity, brand identity, 3D design, photography, videography, illustration, packaging, web design, and social media management. With a multidisciplinary approach, the studio transforms ideas into tangible, original, and impactful designs.

Their philosophy is rooted in attention to detail and a deep understanding of contemporary design trends, allowing them to create compelling visual narratives tailored to each client’s unique vision. Segnopulito is more than just a design studio—it is a creative partner dedicated to helping brands stand out in an ever-evolving digital and physical landscape.

Sigin Label: A Fusion of Tradition and Modernity by Segnopulito

In 2024, Distillerie Peroni Maddalena @distillerieperonimaddalena launched Sigin, an innovative gin that represents a bold step forward in merging tradition with modernity. As the first installment in a series of annual releases, each with a distinct identity, Sigin is a tribute to the city of Brescia—the birthplace of the distillery and an enduring source of inspiration.

The visual identity of Sigin was developed to reflect freshness, vibrancy, and a contemporary aesthetic that sets it apart in the market. The color scheme employs a striking combination of complementary purple and yellow tones, creating a memorable and dynamic contrast. Beyond aesthetics, the label incorporates a subtle yet powerful tribute to Brescia: a topographic map and precise coordinates embedded in the background, reinforcing the deep connection between the product and its geographical and cultural roots.

Typography plays a fundamental role in Sigin’s visual appeal. The choice of a modern, bold, and playful font adds character and distinctiveness, ensuring that the gin is instantly recognizable. Every detail of the design has been thoughtfully curated to create an engaging and cohesive brand presence.

To enhance the overall experience, the packaging has been crafted with equal attention to detail. The outer cardboard box conveys a sense of craftsmanship, reflecting the values of authenticity and manual labor. This simple yet elegant exterior seamlessly integrates with the internal design, ensuring visual and conceptual continuity. Every element of Sigin’s packaging aligns with the brand’s mission: to deliver high-quality, aesthetically compelling products that tell a story.

At the heart of Sigin’s design is Segnopulito, a forward-thinking creative studio established in 2024. Founded by two passionate young designers, the studio was born from a desire to make a lasting impact in the world of design through innovation, experimentation, and a relentless pursuit of excellence.

Segnopulito thrives on collaboration, working with businesses across industries to bring fresh, effective design solutions to life. Their expertise spans various creative fields, including visual identity, brand identity, 3D design, photography, videography, illustration, packaging, web design, and social media management. With a multidisciplinary approach, the studio transforms ideas into tangible, original, and impactful designs.

Their philosophy is rooted in attention to detail and a deep understanding of contemporary design trends, allowing them to create compelling visual narratives tailored to each client’s unique vision. Segnopulito is more than just a design studio—it is a creative partner dedicated to helping brands stand out in an ever-evolving digital and physical landscape.