The Morris Project has once again showcased its mastery in crafting immersive brand identities with its latest endeavor: The Lobby Bar at Hilton Hotel’s Skaneateles Lodge near the picturesque Finger Lakes. Rooted in a profound understanding of hospitality, design, and cultural nuance, this project exemplifies how strategic artistry can redefine guest experiences.
The Lobby Bar was envisioned as the heartbeat of the lodge, a space that evolves with the natural rhythms of the day. The creative team at The Morris Project drew inspiration from the soft glow of the morning sun illuminating the meadows and the serene magic of the star-lit evenings. This approach encapsulates a seamless transition from the bright, welcoming ambiance of a morning coffee spot to the elegant charm of a refined evening retreat.
Whether guests visit for a gourmet breakfast, a casual afternoon gathering, or an enchanting nightcap, The Lobby Bar offers an atmosphere that is both sophisticated and inviting. This balance of grandeur and warmth defines the experience, making every visit feel both special and familiar.
The Morris Project’s philosophy is rooted in the intersection of strategic branding and creative expression. Known for designing bold and emotionally resonant identities, the studio goes beyond aesthetics to create meaningful connections between brands and their audiences. With a reputation for versatility reminiscent of Meryl Streep, and precision as sharp as Harvard Law, The Morris Project continually redefines industry standards.
Their work extends across the globe, collaborating with hospitality leaders in America, Europe, and Australia. By staying attuned to cultural shifts and industry innovations, the studio ensures its clients remain relevant and compelling in an ever-evolving market.
The Morris Project has once again showcased its mastery in crafting immersive brand identities with its latest endeavor: The Lobby Bar at Hilton Hotel’s Skaneateles Lodge near the picturesque Finger Lakes. Rooted in a profound understanding of hospitality, design, and cultural nuance, this project exemplifies how strategic artistry can redefine guest experiences.
The Lobby Bar was envisioned as the heartbeat of the lodge, a space that evolves with the natural rhythms of the day. The creative team at The Morris Project drew inspiration from the soft glow of the morning sun illuminating the meadows and the serene magic of the star-lit evenings. This approach encapsulates a seamless transition from the bright, welcoming ambiance of a morning coffee spot to the elegant charm of a refined evening retreat.
Whether guests visit for a gourmet breakfast, a casual afternoon gathering, or an enchanting nightcap, The Lobby Bar offers an atmosphere that is both sophisticated and inviting. This balance of grandeur and warmth defines the experience, making every visit feel both special and familiar.
The Morris Project’s philosophy is rooted in the intersection of strategic branding and creative expression. Known for designing bold and emotionally resonant identities, the studio goes beyond aesthetics to create meaningful connections between brands and their audiences. With a reputation for versatility reminiscent of Meryl Streep, and precision as sharp as Harvard Law, The Morris Project continually redefines industry standards.
Their work extends across the globe, collaborating with hospitality leaders in America, Europe, and Australia. By staying attuned to cultural shifts and industry innovations, the studio ensures its clients remain relevant and compelling in an ever-evolving market.
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